Showing posts with label google. Show all posts
Showing posts with label google. Show all posts

Monday, 3 April 2017

Videos on Websites Add Interest & Drive Traffic

Video on a website is really popular. That said, have you started using it yet? If not, why not? I think a lot of people are intimidated by the thought of being on video. I get that, I was too, but there are a lot of benefits that video adds to your website.

One of the biggest benefits is that recording a video essentially helps establish trust. It provides a way for your visitors to “meet” you in person. Having the opportunity to see and hear you makes you a real person, not somebody behind the curtain.

Video is here to stay, and we all have to accept it and get in the game. The good news is that it is really simple. I will walk you through how you can record and add video to your website.

Choose a digital video camera

There are a lot of digital video cameras on the market, but this is not a review of cameras. I use the FlipAdding video to your website is easy using the flip camera, so I will talk about how I use it. Other cameras are somewhat similar. You will also need to purchase a tripod to hold the camera so that you can easily record.

Here are the steps I follow when I am going to add a video to my website. I simply set up my tripod with the camera attached. Then I turn the camera on, push the red button on the back and just talk to the camera as if I was talking to someone across the table.

I try to just be conversational, in other words, I am just being myself. Now that is not so hard, anyone should just be able to do that. You may think that is easier said than done. I suggest that you just practice a bunch of times. In the beginning I was really self concious, but the great thing is that you can always erase the video and redo it.

Once you are happy with the recording, you just plug it into the usb port on your computer and upload. A screen opens that lets you fill in the information about your video and then just upload it to YouTube.

Embed Videos
Once you have uploaded the video to YouTube, it is really easy to embed the video on your website.  While on YouTube,  you  chose “share”.  It will then give you the option to choose embed. Click on it and then an embed code appears in a box. You simply copy it.

Once back on you website, you can add it to your post. Make sure you choose the HTML tab in the upper left hand corner of the post content box. Once you have done that, you simply paste the embed code where you want to place the video in the post. That is all there is to it.

Which Digital Video Camera?

I only have experience using The Flip, so that is the one I will tell you about. I was going to make a video for you, but when I was researching the cost and features, I noticed that Amazon has some great professional videos for you to go and look at. The cost of this camera varies from $59 – about $159. The price is based on the number of hours you can record. The $59 model holds only one hour, the $159 model holds four hours. In addition, the more expensive model has lots of bells and whistles (figuratively speaking). Clicking on the picture of the Flip above this paragraph will take you to Amazon to check out the different cameras. But before you click on it to go there, read the explanation below.

To see the  videos, on the left side of the window, you will see some icons, one of them is to view videos about the item.

Videos provied on Amazon about the Flip digital Camera

This picture shows the actual Amazon page for the Flip camera. On the left side by the red arrow, you can choose to see the videos about the product.

That is a great price, I paid a lot more that that a couple of  years ago. I have the basic model and it works just fine for my needs. I do have to admit that the additional two hours on the more expensive model would be nice though

Tuesday, 13 December 2016

Alternatives to google AdSense

Many people that know anything about online web content marketing and advertising will know a thing or two about Google AdSense. It is currently one of the leaders in this category and many people may look at it as a great option when it comes to advertising online. Google AdSense serves up advertisements that are actually relevant to the content that is shown on a site. Therefore, as a result, there are many different reasons that many people may want to have it. Not only does Google AdSense allow for relevant information to be shared and distributed, it would allow for a lot of traffic to be generated and as a result attract a lot of potential customers or just viewers. However, there are many people that do not care to give in to the Google market and would rather have an alternative.

The good news for them is that there are actually alternatives to the Google AdSense and that there a quite a number in this inventory.  A good alternative is the Yahoo Publishing Network. Known for going head to head with Google, Yahoo has had a lot of serious competition in the past years. In the mid 1990s through the mid 2000s, Yahoo was actually the premier search engine and mail institute on the web and at this time the yahoo publishing network would have been the best option for may people that are looking for ads on their site. However, with the recent subservience that Yahoo has had to give up to Google in search, and so it also led to giving up in the advertising sector to the internet giant.

At present, the Yahoo publishing network does not come anywhere close to what the Google AdSense does in terms of how much traffic it brings, but it does come close in terms of the quality and the name that it brings. Yahoo is great and may still be second best thing to the Google AdSense program for some publishers.

Then there are other alternatives such as Chitika, AdBrite, Infolinks, AdToll, Bidvertiser, Target Point, Fastclick, Exit Junction and Clicksor among the many other ad networks. There are also others that sell text link ads on sites or make users fill up surveys such as CPAlead. The success with using these networks depends on the niche of your site and your marketing skills in the end.

Thursday, 1 December 2016

Google Chromebook Pixel

Google has come to us with their future in innovation; Introducing the Google Chromebook Pixel; Google’s new laptop combines the best in Chrome OS software and the latest in hardware with Intel i5 processors all inspired by what we have all come to love from our big brother Google. Available in 32 and 64 GB models, the Google Chromebook Pixel comes with a price tag of $1,299.00 (32 GB) or $1,449.00 (64 GB), which includes LTE connectivity with use of any GSM sim card with an active data/internet connection.

The Chromebook Pixel also offers a spectacular view with over 4.3 million pixels all working together to bring you one of the crispiest text, most vivid colors, and extra wide viewing angles all on a 12.85” 3:2 photographic format display, bringing you not only one of the best looking and viewing displays available currently on any laptop (other than MacBook). Which really comes in handy when searching the web, were you can really put each and every pixel to use. The Chromebook Pixel also happens to be a touch screen laptop, with 178 degree viewing angles, rich colors, and all while preserving the highest picture clarity through a 0.55mm layer of touch-enabled glass fused directly to the display!

From a specification standpoint, the Chromebook Pixel comes with a one terabyte Google Drive cloud storage free for 3 years! So if you feel 32 or 64 GB is not enough hard drive space, you can store all your stuff online and access it from anywhere, anytime, from any device! Just like most Chromebooks, the Chromebook Pixel boots-up in seconds and stays fast, requiring zero setup or maintenance from the owner. Best of all, the Chromebook Pixel stays up to date with seamless updates every few weeks (providing you have an active internet connection).

In the design department the Chromebook Pixel is the best looking laptop we here at Mobile Technology Talk have laid eyes on since the introduction of the 2008 MacBook Pro Series. Funny thing is, there truly is nothing extravagant about the Chromebook Pixel to distract you from getting your work or task done! Whit a machined aluminum body – vents hidden, screws are invisible, and the speakers are seamlessly tucked away behind the backlit keyboard. When opening and closing the lid of the Pixel just left the lid with a single finger thanks to the Chromebooks finely tuned piano hinge, which is engineered to augment the range of the two Wi-Fi antennas and as a heat-sink to help keep the machine cool. In regards to quality components; The Chromebook Pixel has an integrated HD webcam, microphone array, and active noise cancellation help ensure that your video and audio files are always lifelike from start to finish! Multi-finger touch, natural scrolling touchpad, and all the other gestures you would expect from any “high priced” consumer laptop. Lets not forget that the touchpad included is also constructed from etched glass as well!

Overall this is a laptop that takes a special place in all of our hearts. Even though the OS can use a massive overall, and is like getting a new born baby (Chrome OS) compared to a full-grown child (OS X, Windows), but with all the wonderful hardware specs and pure visual beauty, we feel the right person would be honored to own such a mobile device. For this, we rate the Google Chromebook Pixel a 4 out of 5.

Tuesday, 8 November 2016

How to Make Money from Google Adsense

Have you ever wonder that being online could make you rich? There are lots of ways by which you can earn money online such as blogging, data typing and lots more. Blogging is one of the effective ways to earn money unless you know this term accurately. Blogging is basically a procedure of updating various articles/contents on a blog or an online journal. Blogging is not only a single term but there are lots of terms under Blogging words as well and one of them is Google Adsense. Well yeah here in this article we are going to describe you some topics which will reveal all the secrets to becoming rich/ earn money in short period of time but yeah a lot of hard work is needed.



Google Adsense –  The Key of Success

Here we are going to provide you the procedure of making Money with the help of Google Adsense. Well but before getting this procedure, you must be aware of the term – Google Adsence. Right? So before letting you the procedure, we are going to highlight the definition of this term with you all. Google Adsence is one of the effective ways monetize the traffic in your site as well as easy to use. After 2003, Google Adsence is one of the best top earners till now.  Today we will gonna share a super and beneficial secret with you all which shall help you a lot only if you do read each point carefully so what we waiting for, let’s started.

How to Make Money With the Help of Google Adsense –

Well you mmust be aware of the pay per click marketing. Whenever you search for any key word in any site, you must have watched some ads popping up on middle of that particular site. Well the reason behind putting an ad on the site is to come on the first position of highest bid and most “quality” ad. As the adviser who gets most of the click on the ads, his site automatically gets highlighted on the first page of Google plus each click on the ad gives you 69% of that click and rest amount goes to Google. This whole mechanism is called Google Adsense.

First of all you have to apply for Google Adsense and that is possible only when your site do gave near about 30 contents/ articles. After that you can visit http://adsense.google.com to apply for Google Adsense.

Once your request gets accepted by Google, simply paste the HTML link into the page you want your ads to be shown. Well there is no use of Google Adsense or these ads, if you do not have much visitors on your site so make sure that your site gets traffic on daily basis and for that your content must be effective.

To get enough traffic on your site, you need to create a channel. Now confused? Well no need to be, as we are going to provide you the steps of creating the same. Well now, one more question must have hit your mind – how come creating channel would help to gather much traffic? Right? Well creating channel simply gives you the capability to see, which unit is working best so that you can work on rest of the units. It is very important to maximize CTR – click through rate to optimize your site.

Well to know the procedure of making money with the help of Google Adsense, you need to follow these simple steps which are given below. Take a look.

1) First of all you need to create a unit. For that you need to sign in to you Adsense account. Go to the option of Adsense and from the left corner, click on my ads option.
Now you have to click on create a new ad unit. Reference image in given below

2) Now you have to give name of your Ad, general settings you can say. Yes you can write any name you want but using standard naming format is the best option you can choose ever. Reference image in given below

3) Pick the size and type of your Ad and create a custom channel for your ad. Reference image in given below

4) Design your ad campaign.  To design your ad campaign, you must know how to analyse your content. After that you have to optimise you ad placement and site design. Reference image in given below

5) First of all you need to understand which step will provide you more benefits. For example you much be aware of your own expectations. Try to give more focus on CPC – Cost per Click, Traffic on your site, CTR – click through rate. These are one of the most important terms which should be understood by those who want to work on Google Adsense.

6) Well if you really want to earn money with the help of Google Adsense then the articles which you are providing in your site must be excellent and worth reading as it directly affect on the reputation of your site so keep this thing is mind that “Content is the king in the world of blogging”.

So guys if you have any doubts or query  you can feel free to ask your queries via comments